Insights from Storyboard Management Consulting.

  • Where to Use Video for Effective Customer Engagement

    You’re probably using video as part of your customer engagement efforts, but are you putting that video in the right place? Making sure you have the right types of videos on your website and social channels can make all the difference in having effective content. It’s not about how many videos you have, it really […]

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  • The Importance of a Video Sales Letter (And How to Use It)

    If you’re in the business of selling anything online—whether it’s a product, service, or course—then you need a video sales letter. Period. No exceptions. A video sales letter is the most effective way to sell pretty much anything, and in this blog post, I’m going to tell you why that is and how you can […]

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  • Why “Video Secrets” should be your next marketing read

    Video marketing is one of the most powerful tools a business can use to reach its target market. Video is engaging, and entertaining, and can be used to achieve a variety of objectives, such as acquiring new customers, converting leads into paying customers, and retaining customers. And while video marketing can be a great way […]

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  • The Importance of Video Content for Marketing

    Video has become an incredibly important part of marketing, and for good reason. It can be an incredibly effective way to reach and engage customers. But what makes video so important? There are a few reasons. First, video is a very visual medium. It’s easier for people to understand what’s going on in a video […]

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  • The Best Places to Learn Video Marketing (And 1 Bonus Resource!)

    Video marketing is a powerful tool that can help entrepreneurs reach a wider audience and grow their businesses. However, learning how to use video effectively can be difficult. That’s why we’ve put together this list of the 4 best places to learn video marketing. In addition, we’ve included a bonus resource for those who want […]

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The Author

John Woosley is an award winning filmmaker, Deloitte alumni, and founder of Storyboard

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